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Be Credible

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Recently I wrote about how important it is to show proof that your production service does what it says in the ad.

Coupled with that is credibility.  I list below some ideas you can use to boost your credibility.  However, they are best left until after you have built a strong desire for your product and you need that little extra push.

1.       Years in business

2.       Number of employees

3.       Awards won

4.       Annual turnover

5.       Number of customers

6.       Memberships of Trade Associations

7.       Number of locations

8.       Money spent on research

Hope this has given you a few ideas to strengthen your copy.

 

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