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In a recent chat with our on-line Guru Matt I discovered so many of his clever little on-line tricks that I asked him to write them down for some Monday Minutes. Here’s his first 3.
1 When building a new website, or doing a major rebuild, build it in Wordpress. The site can not only be easily changed but it offers a multitude of useful ‘plugins’ that will save you time and money. On top of that it will be SEO friendly and you can add unlimited pages.
2 Before making any changes to your website back up your full site on BACKWPUP and save it as a zip file. This is a simple ‘plugin’ to Wordpress.
3 To improve the searchabiity of your site the YOAST Wordplus ‘plugin’ is another must. It will help you refine your meta titles and descriptions on a page by page basis.
Now I prefer to get all this done for us by experts like Matt. However, it’s useful when speaking to the “techies” to drop in a few ideas yourself so they know they can’t run rings around you with their jargon.