Hilite Ltd has ceased trading

It is with deep sadness that we have to inform you that Hilite Ltd ceased trading on May 31st 2018.

We would like to thank all our clients, suppliers and staff for 32 great years but regret that the new GDPR regulations have made it impossible to continue as we would have liked.

Should anyone have any questions we can be emailed on mikehilite@mail.com We only have a skeleton staff but will aim to get back to you as soon as we can.

Thanks again,
Mike Chantry


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Building Relationships Through Content Part 2

Generating Relationships Through Content

Thanks for your feedback on last week’s article on generating social media content.  Subscriber Simon Roach emailed me to ask what is my favourite way of generating content.
To be honest I hadn’t really thought about it but most of my Monday Minutes feature stories of my experiences over the years and those of some of our clients, so stories (especially those relating to the market you’re in) has to be one of them.
I’m lucky enough to have been in direct marketing for almost half a decade so I’ve got lots of stories to fall back on.  However, if you are genuinely interested in others you can often get them to share their stories with you.  Please get their permission if you want to name them online or simply depersonalize their stories for the purposes of your posts.

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